INSIGHTS FROM 380+ BUYER-FACING PROFESSIONALS

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    • Blog
    • sales
    How Adaptive Selling Can Elevate Your Sales Organization
    5 Minute Read
    • Managers ,
    • Executives ,
    • General ,
    • Blog
    • Sales Methodologies ,
    • Outreach ,
    • prospecting
    Value Selling for the Adaptive Sales Professional
    3 Minute Read
    • Reps ,
    • Managers ,
    • Blog
    • Sales Methodologies ,
    • Outreach ,
    • prospecting ,
    • qualification
    NEAT Selling for the Adaptive Sales Rep
    3 Minute Read
    • Reps ,
    • Managers ,
    • Blog
    • Sales Methodologies
    Must-Read Sales Books for Each DISC Personality
    5 Minute Read
    • Reps ,
    • Managers ,
    • Blog
    • coaching and leadership ,
    • Outreach ,
    • discovery ,
    • closing ,
    • prospecting ,
    • objections ,
    • negotiating ,
    • qualification
    Using Effective Sales Enablement Tools for Adaptive Selling
    3 Minute Read
    • Managers ,
    • Executives ,
    • Reps ,
    • Blog
    • Outreach ,
    • discovery ,
    • closing ,
    • objections ,
    • negotiating ,
    • qualification
    Improving B2B SaaS Sales with Adaptive Selling
    5 Minute Read
    • Managers ,
    • Reps ,
    • Executives ,
    • Blog
    • sales
    What is Adaptive Selling & How Does It Close Deals?
    4 Minute Read
    • General ,
    • Reps ,
    • Managers ,
    • Executives ,
    • Blog
    • Outreach ,
    • prospecting
    Sales Preparation: How an Adaptive Sales Professional Should Spend Their Time
    5 Minute Read
    • Reps ,
    • Blog
    • coaching and leadership ,
    • Outreach ,
    • prospecting
    5 Steps to Implement Adaptive Selling into Your Sales Strategy
    3 Minute Read
    • Reps ,
    • Managers ,
    • Executives ,
    • Blog
    • Outreach ,
    • discovery ,
    • qualification
    Using Crystal With MEDDIC Sales Methodology
    4 Minute Read
    • Reps ,
    • Managers ,
    • Executives ,
    • Blog
    • Outreach ,
    • discovery ,
    • qualification
    Using Crystal With SNAP Selling Methodology
    3 Minute Read
    • Reps ,
    • Managers ,
    • Executives ,
    • Blog
    • discovery ,
    • closing ,
    • qualification
    Using Crystal With Sandler Sales Methodology
    5 Minute Read
    • Reps ,
    • Managers ,
    • Executives ,
    • Blog
    • Outreach ,
    • discovery ,
    • qualification
    Using Crystal With SPIN Selling Methodology
    4 Minute Read
    • Reps ,
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership
    What is Charismatic Leadership & Management Style?
    5 Minute Read
    • General ,
    • Managers ,
    • Executive ,
    • Case Study
    • discovery ,
    • objections ,
    • negotiating ,
    • qualification
    First Citrus Bank uses Crystal for pre-meeting strategy sessions
    3 Minute Read
    • Reps ,
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership
    What is Servant Leadership & Management Style?
    5 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • discovery ,
    • qualification
    Using Crystal With the Challenger Sales Model
    3 Minute Read
    • Reps ,
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership
    What is Democratic Leadership & Management Style?
    5 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • closing ,
    • objections ,
    • negotiating
    How to Negotiate With Different Personalities
    4 Minute Read
    • Reps ,
    • Managers ,
    • Blog
    • coaching and leadership ,
    • hiring ,
    • closing ,
    • prospecting
    4 Questions to Ask When Determining Your ICP, With Paul Heywood @ Puppet
    5 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership
    Effective People Management: 20 Skills to Improve
    6 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • prospecting
    Using Adaptive Selling for Sales Prospecting
    4 Minute Read
    • Reps ,
    • Managers ,
    • Blog
    • coaching and leadership
    12 Different Types of Leadership Styles
    5 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • Outreach
    Personalization at Scale: An Outbound Email Strategy
    4 Minute Read
    • General ,
    • Reps ,
    • Managers ,
    • Blog
    • coaching and leadership
    Leadership VS Management Differences With Examples
    6 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • Outreach
    Best Cold Outreach Tools: Adaptive Selling
    5 Minute Read
    • Reps ,
    • Managers ,
    • Blog
    • coaching and leadership
    10 Key Leadership Behaviors to Improve
    5 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership ,
    • teams
    Solutions to Overcome the 5 Dysfunctions of a Team
    4 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership
    Becoming a Leader People Want to Work Hard For: Jaime Buss, CRO at Articulate
    5 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • closing ,
    • objections
    Pushing Deals to the Finish Line with Alex Hanbury @ Drift
    4 Minute Read
    • General ,
    • Reps ,
    • Managers ,
    • Blog
    • Outreach ,
    • discovery
    Becoming Difficult to Ignore, with James Buckley from JB Sales
    3 Minute Read
    • General ,
    • Reps ,
    • Managers ,
    • Blog
    • Outreach ,
    • discovery
    How Tim Stansky Trains Top Reps to Start with Value
    3 Minute Read
    • General ,
    • Reps ,
    • Managers ,
    • Blog
    • coaching and leadership
    Training Sales Reps Using "How to Win Friends & Influence People" with Andrew Groher @...
    5 Minute Read
    • General ,
    • Reps ,
    • Blog
    • hiring
    Involving Hiring Managers in the Recruiting Process
    4 Minute Read
    • General ,
    • Executives ,
    • Blog
    • hiring
    The Cost of Recruiting (And How to Avoid Bad Hires)
    3 Minute Read
    • General ,
    • Executives ,
    • Blog
    • hiring
    A Guide to the Different Methods of Recruiting
    4 Minute Read
    • General ,
    • Executives ,
    • Blog
    • coaching and leadership ,
    • personality
    How to Work with Extroverts in the Workplace
    5 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • hiring
    Top 10 Key Recruiting Metrics and How to Measure Them
    5 Minute Read
    • General ,
    • Executives ,
    • Blog
    • hiring
    What Is Candidate Job Fit?
    4 Minute Read
    • General ,
    • Blog
    • coaching and leadership
    Improve Employee Morale: How to Boost Team Morale
    5 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership ,
    • personality
    How to Work with Introverts in the Workplace
    6 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership ,
    • Workplace ,
    • teams
    Team Communication: Effective Group Teamwork
    5 Minute Read
    • Managers ,
    • Blog
    • coaching and leadership
    Employee Retention Strategies: 10 Ideas That Work
    5 Minute Read
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership ,
    • teams
    How to Improve Team Performance
    3 Minute Read
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership
    What is Employee Engagement? Top Engagement Strategies
    5 Minute Read
    • General ,
    • Executives ,
    • Blog
    • coaching and leadership ,
    • hiring
    How to Reduce High Employee Turnover Rates
    6 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • personality
    Introvert vs Extrovert Traits and Characteristics
    5 Minute Read
    • General ,
    • Blog
    • coaching and leadership
    How to Deal with Difficult Coworkers & Bad Employees
    5 Minute Read
    • Managers ,
    • Executives ,
    • Blog
    • personality
    How Environmental And Hereditary Factors Influence Personality
    4 Minute Read
    • General ,
    • Blog
    • crystal update
    Crystal Named 2021 Inc. 5000 List of Fastest-Growing  Companies
    3 Minute Read
    • General ,
    • Blog
    • coaching and leadership
    DISC Leadership & Management Styles
    4 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership
    What is DISC Training: Activities for Each Personality
    4 Minute Read
    • General ,
    • Reps ,
    • Managers ,
    • Blog
    • personality
    5 Benefits of Understanding Personalities at Work
    4 Minute Read
    • General ,
    • Blog
    • hiring ,
    • personality
    Benefits of Pre-Employment Personality Testing
    4 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership
    10 Employee Incentive Programs That Actually Work
    4 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership
    What is Employee Training and Development?
    3 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • personality
    What is Integrated DISC?
    3 Minute Read
    • General ,
    • Blog
    • hiring ,
    • personality
    Traits to Look for When Hiring a Customer Service Representative
    3 Minute Read
    • Reps ,
    • Blog
    • discovery ,
    • qualification
    Best Strategies for Discovery and Qualifying Leads
    4 Minute Read
    • Reps ,
    • Managers ,
    • Blog
    • coaching and leadership
    10 Culture-Building Activities for Your Team
    4 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • crystal update
    Crystal Introduces the HubSpot Integration
    3 Minute Read
    • General ,
    • Case Study
    • Outreach ,
    • discovery ,
    • prospecting
    HighRadius increases lead conversion by 31%
    5 Minute Read
    • General ,
    • Reps ,
    • Managers ,
    • Executives ,
    Elevate Marketing
    case study

    Elevate forges impactful connections.

    Using personality intelligence, Elevate Marketing crafts personalized pitches and fosters stronger connections with clients and stakeholders. Watch our video to learn how.

    2 minutes
    2 minutes
    • Prospecting
    • Prospecting
    WATCH NOW
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    case study

    GoTeam boosts synergy, trust and productivity.

    Crystal’s personality insights have helped GoTeam take their hiring processes, sales efforts, and team collaboration to the next level. Watch our video to discover how.

    10 Minutes
    10 Minutes
    • Workplace
    • Teams
    • Sales
    • Workplace
    • Teams
    • Sales
    WATCH NOW
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    fireside chat

    The Art of Communication: Introverts & Extroverts

    Our panelists shared their expertise and personal experiences on the common frustrations and misunderstandings between introverts and extroverts. 
    60 Minutes
    60 Minutes
    • Personality
    • Coaching
    • Workplace
    • Personality
    • Coaching
    • Workplace
    WATCH NOW
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    EBOOK

    Does Adaptive Selling Increase Sales Performance?

    This eBook aggregates key findings from multiple research studies, all of which point to adaptive selling improving overall sales performance.
    15 Minute Read
    15 Minute Read
    • Prospecting
    • Outreach
    • Discovery
    • Objections
    • Prospecting
    • Outreach
    • Discovery
    • Objections
    Download Now
    How to Elevate the Seller Experience Based on Unique Personalities
    WEBINAR

    How to Elevate the Seller Experience Based on...

    Crystal and Allego show you how to drive top rep performance and create a better buying experience for your customers, using the power of personalization.
    50 minutes
    50 minutes
    • Prospecting
    • Coaching
    • Leadership
    • Prospecting
    • Coaching
    • Leadership
    Watch now
    research behind adaptive selling recording
    WEBINAR

    The Research Behind Adaptive Selling

    Watch our webinar as we discuss key findings from multiple research studies demonstrating how adaptive selling improves overall sales performance.

    50 Minutes
    50 Minutes
    • Prospecting
    • Outreach
    • Discovery
    • Objections
    • Prospecting
    • Outreach
    • Discovery
    • Objections
    WATCH NOW
    how to email c-level executives long card
    WEBINAR

    How to Email C-Level Executives

    Watch our webinar as we share tips for writing high-converting emails and why overly-used templates don't work when it comes to executive outreach.
    30 Minutes
    30 Minutes
    • Prospecting
    • Outreach
    • Prospecting
    • Outreach
    Watch Now
    AS-to-improve-prospecting---blog-long-card
    EBOOK

    Using Adaptive Selling to Improve Prospecting

    Our free eBook shares the importance of understanding a prospect's personality and how adaptive selling techniques can be implemented into your everyday prospecting process.
    15 Minute Read
    15 Minute Read
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    EBOOK

    Using Adaptive Selling to Build Trust

    Our free eBook shares how sales teams can use adaptive selling skills to form deeper relationships and build trust quicker with prospective buyers.
    15 Minute Read
    15 Minute Read
    ebook

    Improving Your Sales

    Win over prospects and close deals faster with personality AI
    15 Minute Read
    15 Minute Read
    • Prospecting
    • Prospecting
    • Prospecting
    • Prospecting
    Download