Download the 2024 Meeting Prep Survey

Is pre-meeting research worth it? Hear from 235 GTM professionals and discover practical strategies to become the most prepared person in the room (or Zoom).
GET YOUR FREE COPY
  • WRITTEN FOR:
  • GTM Professionals
  • Analysts
  • Executives
  • REPORT DOWNLOAD
  • Filter
    search icon
    Filter Content
    clearclear filter
    arrow
    • Blog
    • personality
    How Personality Will Shape November's Debate
    6 Minute Read
    • General ,
    • Blog
    • personality
    The Personality Behind WeWork's Downfall
    5 Minute Read
    • General ,
    • Blog
    • personality ,
    • crystal update
    Announcing Debut Book: Predicting Personality
    3 Minute Read
    • General ,
    • Blog
    • personality ,
    • Outreach ,
    • discovery ,
    • prospecting
    How to Talk to Anyone: The Empathy Equation
    4 Minute Read
    • Reps ,
    • Managers ,
    • Executives ,
    • Blog
    • hiring
    Using Role Reports to Find a Perfect Candidate
    3 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • coaching and leadership ,
    • personality
    How Managers Use Personality
    4 Minute Read
    • Managers ,
    • Blog
    • personality ,
    • Outreach ,
    • discovery
    Using Personality AI to Schedule Meetings
    8 Minute Read
    • Reps ,
    • Managers ,
    • Blog
    • Outreach ,
    • discovery ,
    • qualification
    Adaptive Selling to Improve Your Calls and Meetings
    7 Minute Read
    • General ,
    • Reps ,
    • Managers ,
    • Blog
    • coaching and leadership ,
    • personality
    How DISC Improves Your Leadership
    7 Minute Read
    • General ,
    • Managers ,
    • Executives ,
    • Blog
    • personality ,
    • closing ,
    • negotiating
    Using Personality to Pitch Pricing
    6 Minute Read
    • General ,
    • Reps ,
    • Managers ,
    • Blog
    • coaching and leadership ,
    • personality ,
    • closing ,
    • objections ,
    • negotiating
    Using DISC to Resolve Conflict
    7 Minute Read
    • Reps ,
    • Managers ,
    • Executives ,
    • Blog
    • crystal update
    Crystal Launches Slack Integration
    2 Minute Read
    • General ,
    • Blog
    • crystal update
    How Accurate Is Crystal?
    4 Minute Read
    • General ,
    • Blog
    • personality
    What is Personality AI?
    7 Minute Read
    • General ,
    Social post (IGTwitter) (1)
    webinar

    Mastering the Art of Pre-Meeting Research

    Watch our webinar to uncover insider secrets on how you can effectively research an account or contact prior to the start of your meeting.
    55 minutes
    55 minutes
    • Meetings
    • Research
    • Meetings
    • Research
    WATCH NOW
    Elevate Marketing
    case study

    Elevate forges impactful connections.

    Using personality intelligence, Elevate Marketing crafts personalized pitches and fosters stronger connections with clients and stakeholders. Watch our video to learn how.

    2 minutes
    2 minutes
    • Prospecting
    • Prospecting
    WATCH NOW
    Blog Header 2 (1)-1
    case study

    GoTeam boosts synergy, trust and productivity.

    Crystal’s personality insights have helped GoTeam take their hiring processes, sales efforts, and team collaboration to the next level. Watch our video to discover how.

    10 Minutes
    10 Minutes
    • Workplace
    • Teams
    • Sales
    • Workplace
    • Teams
    • Sales
    WATCH NOW
    Frame 15740
    fireside chat

    The Art of Communication: Introverts & Extroverts

    Our panelists shared their expertise and personal experiences on the common frustrations and misunderstandings between introverts and extroverts. 
    60 Minutes
    60 Minutes
    • Personality
    • Coaching
    • Workplace
    • Personality
    • Coaching
    • Workplace
    WATCH NOW
    Social post (IGTwitter) (4)
    EBOOK

    Does Adaptive Selling Increase Sales Performance?

    This eBook aggregates key findings from multiple research studies, all of which point to adaptive selling improving overall sales performance.
    15 Minute Read
    15 Minute Read
    • Prospecting
    • Outreach
    • Discovery
    • Objections
    • Prospecting
    • Outreach
    • Discovery
    • Objections
    Download Now
    How to Elevate the Seller Experience Based on Unique Personalities
    WEBINAR

    How to Elevate the Seller Experience Based on...

    Crystal and Allego show you how to drive top rep performance and create a better buying experience for your customers, using the power of personalization.
    50 minutes
    50 minutes
    • Prospecting
    • Coaching
    • Leadership
    • Prospecting
    • Coaching
    • Leadership
    Watch now
    research behind adaptive selling recording
    WEBINAR

    The Research Behind Adaptive Selling

    Watch our webinar as we discuss key findings from multiple research studies demonstrating how adaptive selling improves overall sales performance.

    50 Minutes
    50 Minutes
    • Prospecting
    • Outreach
    • Discovery
    • Objections
    • Prospecting
    • Outreach
    • Discovery
    • Objections
    WATCH NOW
    how to email c-level executives long card
    WEBINAR

    How to Email C-Level Executives

    Watch our webinar as we share tips for writing high-converting emails and why overly-used templates don't work when it comes to executive outreach.
    30 Minutes
    30 Minutes
    • Prospecting
    • Outreach
    • Prospecting
    • Outreach
    Watch Now
    AS-to-improve-prospecting---blog-long-card
    EBOOK

    Using Adaptive Selling to Improve Prospecting

    Our free eBook shares the importance of understanding a prospect's personality and how adaptive selling techniques can be implemented into your everyday prospecting process.
    15 Minute Read
    15 Minute Read
    1415954_BlogGraphicEbook3_340x340_3_071922
    EBOOK

    Using Adaptive Selling to Build Trust

    Our free eBook shares how sales teams can use adaptive selling skills to form deeper relationships and build trust quicker with prospective buyers.
    15 Minute Read
    15 Minute Read
    ebook

    Improving Your Sales

    Win over prospects and close deals faster with personality AI
    15 Minute Read
    15 Minute Read
    • Prospecting
    • Prospecting
    • Prospecting
    • Prospecting
    Download